The Austin Princess was introduced in 1947 as a luxury vehicle, aimed at offering more space, comfort, and elegance than the more economical models in Austin's lineup. Designed for high-end clients, it was one of the company’s largest and most refined cars of its era. The Princess was produced to meet the demands of a growing middle class in the UK and overseas, offering both style and performance for those who wanted to travel in comfort.
With its large body and powerful engine, the Austin Princess became a popular choice for families, dignitaries, and businesses needing a reliable yet prestigious vehicle. It set the stage for future luxury models from Austin and marked a significant development in post-war automotive design.
The Austin Princess’ engine offered a smooth and powerful driving experience, and its suspension was tuned for superior comfort. The vehicle’s design was focused on providing a spacious interior with ample legroom for passengers, making it ideal for long trips or executive transport.
The Princess was available in both a saloon and limousine variant, making it versatile for both personal and commercial use. The limousine version was particularly sought after for ceremonial purposes and as a luxury chauffeur vehicle.
The Austin Princess was imported in limited numbers to New Zealand, where it was regarded as a high-end luxury vehicle. Its plush interior and refined performance made it popular with wealthy individuals and businesses in the country. The model's long-wheelbase and powerful engine were ideal for New Zealand's scenic long drives and rural terrain.
Today, the Austin Princess is a rare and highly sought-after collector’s car in New Zealand, with several well-preserved examples still in circulation.