The Austin 12/4 was introduced in 1932, designed as a more affordable alternative to the larger 12/6. Featuring a 4-cylinder engine, the 12/4 was aimed at customers looking for a reliable and fuel-efficient vehicle that still offered some level of comfort and space. This model was targeted at the middle class and small business owners during the early years of the Great Depression.
With its combination of economy and practicality, the Austin 12/4 became a popular choice among customers who needed a dependable car for daily use without the higher cost of luxury vehicles.
The Austin 12/4 was powered by a 4-cylinder engine, offering sufficient power for everyday use. Its chassis was designed to offer a comfortable ride while maintaining durability for longer trips. The model was designed with practicality in mind, making it an economical choice for families and small businesses.
Similar to other Austin models, the 12/4 was available in both a saloon and a tourer variant, catering to a broad spectrum of customer needs. The saloon was the more common variant, favored by those requiring a reliable, enclosed car for everyday driving.
The Austin 12/4 found success in New Zealand during the early 1930s, providing middle-class families with an affordable and reliable option for personal transportation. Its practicality and cost-effectiveness made it especially popular among farmers and small business owners, offering a durable solution for New Zealand’s diverse road conditions.
Today, the Austin 12/4 is an important part of New Zealand's motoring history and is admired by vintage car enthusiasts for its simplicity and reliability.